Zerodha's Birthday Gift(s) for 2012 (15th Aug - 2nd birthday)
Zerodha is talking about Z Trader, BSE, Margin against shares etc for a long time now......they will concentrate more there as all these increase their brokerages.
They talked about good charting in Z Trader but I find charting in Omneysys Nest Trader to be pathetic to say the least. If someone can daytrade looking at these charts, he can as well trade without having the charts...Zerodha also talked about educating on automated trading....nothing happening there....Zerodha challenge died its natural death in just one challenge...and the reason given that people opened multiple accounts does not appear to be the real reason.
I had great expectations from them initially but now toned down these expectations considerably.....so I dont expect anything new from them....but hope that they atleast continue with present level of customer service.
Having said that I will be happy to get pleasantly surprised.....
Smart_trade
They talked about good charting in Z Trader but I find charting in Omneysys Nest Trader to be pathetic to say the least. If someone can daytrade looking at these charts, he can as well trade without having the charts...Zerodha also talked about educating on automated trading....nothing happening there....Zerodha challenge died its natural death in just one challenge...and the reason given that people opened multiple accounts does not appear to be the real reason.
I had great expectations from them initially but now toned down these expectations considerably.....so I dont expect anything new from them....but hope that they atleast continue with present level of customer service.
Having said that I will be happy to get pleasantly surprised.....
Smart_trade
LTT, yes, they are a business entity. As for "doing their best in pricing", they have already let us in on their humongous profit margin
So, even if they reduce the brokerage by 50% they will be making pretty good money, and will multiply their business.
Agreed. But all these features are not so much business promotion activities as need of the hour, to retain their existing clients. We can consider them as fait accompli because they are going to happen sooner or later. More likely later because they are not entirely in Zerodha's hands.
I sincerely hope that Zerodha's business promotion managers don't expect these features to yield many immediate new customers.
Retailing is a very tough business. The customers are always falling out and the competition catches up the very next day. Retailing survives on continuously generating new business and increasing visibility.
Who is a more successful retailer today ? Big Bazar or Reliance Fresh ?? I think it is big bazar. And a big reason for the same is their special "Sale" days (around 15th Aug and 26th Jan) on the basis of Black Friday in USA.
Zerodha appears to have suspended all their promotional activities as they wait for the new features to fructify. That ain't happening in a hurry. Meanwhile the holes in the client base are getting bigger and new ones aren't exactly pouring in. So, this is also a reminder to Zerodha to continue some other promotional activities also while the more permanent features develop, are implemented, appreciated/criticised, fine-tuned, get settled and start generating new clients.
They discontinued the Referral programme during the Zerodha challenge. I don't know if it is open now. It must have caused some ill-will among the referrers. Re-instating it in some form will undo the the damage to some extent (but may not bring in new clients). They need a big bang announcements from time to time.
A totally internet based business model will require innovation in marketing techniques too.
Exactly the sentiment they need to understand and satisfy.
So, even if they reduce the brokerage by 50% they will be making pretty good money, and will multiply their business.
Agreed. But all these features are not so much business promotion activities as need of the hour, to retain their existing clients. We can consider them as fait accompli because they are going to happen sooner or later. More likely later because they are not entirely in Zerodha's hands.
I sincerely hope that Zerodha's business promotion managers don't expect these features to yield many immediate new customers.
Retailing is a very tough business. The customers are always falling out and the competition catches up the very next day. Retailing survives on continuously generating new business and increasing visibility.
Who is a more successful retailer today ? Big Bazar or Reliance Fresh ?? I think it is big bazar. And a big reason for the same is their special "Sale" days (around 15th Aug and 26th Jan) on the basis of Black Friday in USA.
Zerodha appears to have suspended all their promotional activities as they wait for the new features to fructify. That ain't happening in a hurry. Meanwhile the holes in the client base are getting bigger and new ones aren't exactly pouring in. So, this is also a reminder to Zerodha to continue some other promotional activities also while the more permanent features develop, are implemented, appreciated/criticised, fine-tuned, get settled and start generating new clients.
They discontinued the Referral programme during the Zerodha challenge. I don't know if it is open now. It must have caused some ill-will among the referrers. Re-instating it in some form will undo the the damage to some extent (but may not bring in new clients). They need a big bang announcements from time to time.
A totally internet based business model will require innovation in marketing techniques too.
Having said that I will be happy to get pleasantly surprised.....
Smart_trade
Smart_trade
So traders, you have used Zerodha's services for 2 years now and generally liked them. They will have their 2nd birthday on 15th August and maybe we can suggest them some birthday gift for us
So, what would you like ?? Tick any (or many) of the options in the poll. Or put forth your own suggestions.
Edit : This poll closes on 25th August, 2012, so cast your votes well before that
So, what would you like ?? Tick any (or many) of the options in the poll. Or put forth your own suggestions.
Edit : This poll closes on 25th August, 2012, so cast your votes well before that
I for one would say they should open new accounts for free as their birthday gift , lets say for a month or so ?
True, what ST said.
Zerodha is talking big, but when it comes to implementation they are falling flat
and not able to reach the expectations.
I don't expect any reductions, rewards etc., but the existing things in place need
a lot of improvement, but nothing seems to have been done. They are just trying
to add more modules to the existing platform, but I am not sure if they are
going to offer a stable and meaningful platform to trade.
Worse, the responsiveness of Zerodha is coming down. Another two birthdays,
they will be as good or as bad as any other indian broker.
I don't think Zerodha is listening. They just talk what they want to talk - not
what you want to listen.
Zerodha is talking big, but when it comes to implementation they are falling flat
and not able to reach the expectations.
I don't expect any reductions, rewards etc., but the existing things in place need
a lot of improvement, but nothing seems to have been done. They are just trying
to add more modules to the existing platform, but I am not sure if they are
going to offer a stable and meaningful platform to trade.
Worse, the responsiveness of Zerodha is coming down. Another two birthdays,
they will be as good or as bad as any other indian broker.
I don't think Zerodha is listening. They just talk what they want to talk - not
what you want to listen.
Similar threads
-
Apart from zerodha's api and upstox API are there any other APIs available from any other trader?
- Started by Shanthiji
- Replies: 13
-
-
-
Which is better Zerodha's kite, RKSV's upstox or Reliance's Tick?
- Started by mutualguru
- Replies: 8
-
Which is the best RKSV's upstox pro or Zerodha's kite
- Started by mutualguru
- Replies: 2