@RKSV , why don't you think of Rs. 15 or Rs. 20 per order . Rs. 20 per order will be at par Zerodha and if you manage Rs. 15 per order then it will be a real wonder.
I accept your argument of customer service but in this era of competition hiding behind this logic to increase cost [though marginally] cannot be a very welcome step. For a retail trader a penny saved is a penny earned.
Somehow I got an intuitive feeling of joining your broking service but.........
I know you will come up with wonderful arguments in favour of your somewhat higher costs .
Even knowing this fact I wanted to vent my feelings.
Anyways , whenever you will surprise us with some rollback of prices then I'll jump on board...... for sure. :cheers: